The fashion brand Furla chose us to help them celebrating their 90th anniversary and the dedicated collection of 9 bags that retraced the nine decades of the brand’s history.
We took inspiration from the musical styles of each decade from the 20s up to 2000, to create a video campaign for social networks that brought back the style of each of these decades.
The 9 short videos that went live on social media were designed to be part of a single “mash up” longer video that was used also on Furla’s website and in the stores worldwide.