On the occasion of Pitti Uomo 2017, we followed Scott Schuman of “The Sartorialist” on a trip through Italy to discover how is designed and produced the Furla Men’s collection.
We created 3 different videos, shooting first in Milan, to show the creative process at Palazzo Furla; then moving to Florence to visit the factories where the leather bags are produced; finally, stopping in Bologna for a streetstyle shooting of influencers sporting the Furla bags.