Edison 140 | Content production

Edison marked its 140 years of history with an exclusive event, creating an unforgettable evening to revisit the company’s journey. The event highlighted its intrinsic connection with our country’s history while unveiling its vision for the future with new objectives and strategies.

Produced by PRY, the event took place at Allianz Cloud in Milan, creatively directed by GiòForma. We were entrusted with producing all video content, transforming the occasion into an extraordinary visual experience.

With captivating projections illuminating the venue and engaging scenarios narrating Edison’s story, our commitment translated into compelling video content and visual sensations, guiding guests through a journey spanning Edison’s past, present, and future.

The video content production for the “Edison 140 years” event engaged us in crafting a full-fledged show scripted by Andrea Celi, guiding guests through a journey into Edison’s history.

Throughout the evening, various artists and performers took the stage, enriching the event with their performances.

Led by an excellent direction, this unique experience pays homage to Edison’s history in an engaging and unforgettable manner.